We are the only independent, truly Asian, marketing research group, with full service operations in Singapore, Malaysia, Hong Kong, China, Thailand, Taiwan, Korea, Indonesia, Vietnam, Japan and the Philippines.
Since our inception in 1985 we have held one belief - we are in the business of helping our clients understand consumers.
We believe in working with clients, not on projects. There are no set theories or methodologies. The breakthrough ideas come from exploring findings in unconventional ways with clients - be it through our proprietary methods or through tried and tested research techniques. They all require our researchers to interact closely with clients to understand their markets, their brands, their consumers.
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