Our research products comprises of studies to do with:
• Usage and Awareness surveys
• Market Feasibility and Competitive Intelligence
• Product and Concept Testing
• Market entry and forecasting surveys
• Customer & Employee Satisfaction surveys
• Political surveys
• Brand trackers
• Retail Audit
• Social research surveys
• Media monitoring
We are experts in the following research methodologies:
Qualitative
• Focus Groups
• In – Depth Interviews
• Ethnographies and Immersions
• Observation interviews
• Telephone Depth Interviews
• Dyads
Quantitative
• Face-to-Face Interviews
• CAPI (Computer Assisted Personal Interviews)
• CATI (Computer Assisted Telephone Interviews)
• Online surveys (CAWI – Computer Assisted Web Interviews)
• PAPI- (Pen and Paper Interviews)
• CLT (Central Location Test)
• Product placements
• Store Audits
• Mystery Shopping
• Panel list recruitment, maintenance and interviewing
